Komli Media powers banner advertising on eBay India

Released on: April 3, 2008, 3:11 am

Press Release Author: Komli Media Pvt Ltd

Industry: Advertising

Press Release Summary: Komli, the leading online Ad network in India, has entered
into an exclusive partnership with eBay whereby Komli will represent eBay India for
all their ad sales worldwide. In addition, Komli\'s ad network optimization
technology PubMatic will optimize eBay\'s unsold ad space for maximization of
revenue.

Press Release Body: April 3, 2008: eBay India (www.ebay.in), India's leading online
marketplace, today announced an exclusive advertising relationship with Komli Media
(www.komli.com), India's leading ad network. Komli now exclusively represents eBay
India's banner advertising inventory to interested brands and advertisers worldwide
up to end March 2009.

Amarjit Batra, Head - Global Trade & Ad. Sales, eBay India said, "We are pleased to
offer advertisers across India a unique platform to communicate to the eBay audience
through theme advertising and interactive contests.Partnering with Komli (and its ad
network optimization service PubMatic) will help us enhance our offerings for the
Indian online advertising market."

Amar Goel, CEO, Komli said, "We are excited to power banner advertising for eBay
India. eBay is one of the world's most renowned Internet brands and we
are honoured to work with them. eBay's premium online e-commerce audience is exactly
the type of audience that many marketers are looking to reach, and we hope to help
marketers engage with these consumers in new and unique ways."

In November 2007, eBay announced that it was launching banner ad sales. Marketers
and advertisers can now target not only eBay India's 2 million strong community but
also the 2.5 million unique visitors who visit eBay every month. Advertisers can
have banner advertising placements on the eBay India home
page, search results place or category pages or create a microsite for user
engagement. Product marketers can also set up an eCommerce enabled eStore
that can be promoted across sites.

eBay India, India\'s largest and most popular ecommerce site, is the best place to
search for products and brand advertisers can leverage the eBay platform to
communicate their message and influence purchase decisions. The sheer variety of
goods available on eBay span the technology, lifestyle, entertainment and
collectibles verticals and make a good fit for product brands in the tech, lifestyle
and entertainment sector who can interact and influence a large base of premium
online consumers. Leading brands like Dell, L'Oreal, Motorola, American Express,
Canon, AOL, ESPN, Reliance Communications and Tata Sky have been amongst the array
of advertisers on eBay India.

The Komli Performance Network and the Komli Premium Network will help eBay India
monetize its online traffic. PubMatic (http://www.pubmatic.com), a service offered
by Komli, will further increase eBay's revenue by optimizing its ad inventory via
PubMatic's proprietary algorithms. To know more about advertising opportunities on
eBay India, log on to www.ebay.in/advertise

About eBay India

eBay India (www.eBay.in), India's leading online marketplace, is India's biggest
online trading community where anyone can sell or buy almost anything. eBay India is
a trading platform offering auctions, fixed price and classifieds modes of
person-to-person trading. There are a wide range of products listed on eBay India in
an array of categories including Apparel & Accessories, Books & Magazines, Cameras &
Optics, Cars & Bikes, Coins & Stamps, Computers & Peripherals, Consumer Electronics,
Fitness & Sports, Health & Beauty, Hobbies & Collectibles, Home, Décor &
Furnishings, Jewellery, Kitchen & Home Appliances. Mobiles & Accessories, Movies &
Music, Musical Instruments, Services & Real Estate, Tools & Hardware , Toys, Games &
Baby, Travel, Tickets & Vouchers, Video & Computer Games, Watches and Everything
Else. eBay India is a 100% subsidiary of eBay Inc.

About Komli

Komli (www.Komli.com) provides technology-driven solutions for advertisers and
publishers to improve their online marketing results. Its clients include
Naukri,Makemytrip, Cleartrip, TribalDDB, Ogilvy & Mather, GroupM, Lycos, Looksmart,
Times Group (Timesjobs, Simplymarry and Magicbricks). The Komli Performance Network
and the Komli Premium Network are two of the largest Indian networks helping
publishers monetize their Indian inventory. PubMatic is the world\'s first and
largest service that increases Web publishers\' revenue by automating and optimizing
ad serving decisions across ad networks.
Komli has offices in Mumbai, Delhi, Pune (India), Palo Alto and New York (USA).
Komli is venture-backed by Nexus India Capital, Draper Fisher Jurvetson and
Helion Ventures.


Web Site: http://www.komli.com

Contact Details: Komli Media Private Limited
No. 2B, Lorette Ville,
Main Avenue,
Santacruz West,
Mumbai - 400 054
India
Tel: +91 22 2649 7404

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